Brand Management
Sort By:
![]() A Little Less Conversation Connecting with Customers in a Noisy World $19.95
|
![]() Innovation Myths and Mythstakes (mistakes) How to develop a winning new product innovation program. $39.95 $29.95
|
![]() The Kids Market: Myths & Realities The classic guide to kids' marketing research $54.95 $44.95
|
![]() Brand Busters 7 Commons Mistakes Marketers Make: Lessons from the world of technical and scientific products $24.95
|
![]() A Clear Eye for Branding Straight Talk on Today's Most Powerful Business Concept $17.95 |
![]() The Great Tween Buying Machine Marketing to today's tweens $47.50 $34.95 |
![]() Outsmart the MBA Clones The Alternative Guide to Competitive Strategy, Marketing, and Branding $39.95 $29.95 |
![]() Why People Buy Things They Don't Need Revised edition: If consumer spending is the engine of the economy, discretionary spending is the gas $34.95 $24.95 |
![]() Too Busy to Shop Marketing to "Multi-Minding" Women $25.95 |
![]() Real You Incorporated 8 Essentials for Women Entrepreneurs $24.95 |
![]() Branding the Man Why Men Are the Next Frontier in Fashion Retail $27.50 |
![]() Dot Boom Marketing to Baby Boomers Through Meaningful Online Engagement $28.00 |


















