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PMP E-BOOK LIBRARY

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A Little Less Conversation
A Little Less Conversation
Connecting with Customers in a Noisy World
$19.95
5 out of 5 Stars!
Under the Influence
Under the Influence
Tracing the Hip-Hop Generation's Impact on Brands, Sports, & Pop Culture
$28.00 $22.00 5 out of 5 Stars!
The 85% Niche
The 85% Niche
The Power of Women of All Colors, Latina, Black, and Asian
$39.95 $28.00 5 out of 5 Stars!
Innovation Myths and Mythstakes (mistakes)
Innovation Myths and Mythstakes (mistakes)
How to develop a winning new product innovation program.
$39.95
5 out of 5 Stars!
Hispanic Customers for Life
Hispanic Customers for Life
A Fresh Look at Acculturation
$49.95 $29.95 5 out of 5 Stars!
RFID Improving the Customer Experience
RFID Improving the Customer Experience
One-to-One Marketing in Real Time
$39.95 $29.95 5 out of 5 Stars!
Brand Busters
Brand Busters
7 Commons Mistakes Marketers Make: Lessons from the world of technical and scientific products
$24.95
5 out of 5 Stars!
Marketing to Leading-Edge Baby Boomers
Marketing to Leading-Edge Baby Boomers
perceptions, principles, practices, predictions 2nd edition
$27.50
5 out of 5 Stars!
Marketing to Leading-Edge Baby Boomers
Marketing to Leading-Edge Baby Boomers
perceptions, principles, practices, predictions 2nd edition
$27.50
5 out of 5 Stars!
Advertising to Baby Boomers
Advertising to Baby Boomers
How to Create Marketing Messages for the Prime-Life Market
$24.95
5 out of 5 Stars!
Multicultural Intelligence (paperback edition)
Multicultural Intelligence (paperback edition)
Eight Make-or-Break Rules for Marketing to Race, Ethnicity, and Sexual Orientation
$29.95
5 out of 5 Stars!
Opportunity Screams
Opportunity Screams
Unlocking Hearts and Minds in Today's Idea Economy
$19.95
5 out of 5 Stars!