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 Moderating to the Max (paperback edition) by Jean Bystedt, Siri Lynn, and Deborah Potts A full-tilt guide to creative, insightful focus groups and depth interviews $34.95 $29.95 
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 Latino Link by Joe Kutchera Building Brands Online with Hispanic Communities and Content $34.95 $19.95
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 How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton Using Journey Mapping to Drive Customer-Focused Change, Second Edition $42.00 $32.00
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 WIN! the Hispanic Market by M. Isabel Valdes Strategies for Business Growth $39.95 $24.95
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 Predicting the Turn: The High Stakes Game of Business Between Startups and Blue Chips, by Dave Knox In Predicting The Turn, Dave Knox discusses the new high-stakes game of business between disruptive startups and Blue Chip companies, teaching readers how to foresee the future of their industry. $28.00 $19.95
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 What's Black About It? by Pepper Miller and Herb Kemp Insights to Increase Your Share of a Changing African-American Market $39.95 $29.95 |
 Black STILL Matters in Marketing: Why Increasing Your Cultural IQ about Black America is Critical to Your Business and Your Brand, by Pepper Miller Learn what makes the Black market unique, why marketers should care, and how you can effectively connect with Black Americans. $34.95 $19.95
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 No Freedom Shrieker by Katherine M. Aldridge The Civil War Letters of Union Soldier Charles Biddlecom, 147th New York State Volunteer Infantry $28.00 $24.95
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 Digital Transformation: The Infinite Loop by Paul Miser Building Experience Brands for the Journey Economy $28.00 $19.95
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 A Job-Seeker's Guide to Careers in Market Research by Dr. James Heisler How to Decide if a Career in Market Research is Right for You $34.95 $19.95
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 The Grandparent Economy by Lori K. Bitter How Baby Boomers Are Bridging the Generation Gap in today's economy $34.95 $24.95
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 Shops that POP! 7 Steps to Extraordinary Retail Success by Pam Danziger Discover 7 simple steps to transform your store from ordinary to extraordinary and learn from 17 of the nation’s best specialty retailers about what makes their shops POP! $28.00 $24.95
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