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Stir It Up! by Laurie Tema-Lyn Stir It Up! by Laurie Tema-Lyn
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Why People Buy Things They Don't Need by Pamela Danziger
Why People Buy Things They Don't Need by Pamela Danziger
Revised edition: If consumer spending is the engine of the economy, discretionary spending is the gas
$34.95
 What Kids Buy and Why
What Kids Buy and Why
The Psychology of Marketing to Kids
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Branded Male
Marketing to Men
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The Blockbuster Toy
The Blockbuster Toy
A great source for anyone who wants to understand how toys make their special impact on child development
$24.00 $9.95 		Branding the Man
Branding the Man
Why Men Are the Next Frontier in Fashion Retail
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 Secrets of a Master Moderator by Naomi Henderson
Secrets of a Master Moderator by Naomi Henderson
by Naomi Henderson, founder of RIVA
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