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Learn why SMALL is the BIG story in retail and how to make your shop POP!

 

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Featured Products
Women, Wealth & Giving
Women, Wealth & Giving
The Virtuous Legacy of the Boom Generation
$49.95 $29.95
Starting with the Shopper by Scott Young
Starting with the Shopper by Scott Young
Trends in technology to learn more about shopper behavior, plus insights in how packaging works to attract consumers
$39.95
We are Many, We are One: Neo-Tribes and Tribal Analytics in 21st Century America by John Zogby
We are Many, We are One: Neo-Tribes and Tribal Analytics in 21st Century America by John Zogby
This book offers a framework to help you understand and predict human behavior in a world connected less by geography and demographics, and more by shared interests and social media.
$24.95
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Marketing to Hispanics
Marketing to Hispanics
A strategic approach to assessing and planning your Hispanic initiative
$24.00
Predicting the Turn: The High Stakes Game of Business Between Startups and Blue Chips, by Dave Knox
Predicting the Turn: The High Stakes Game of Business Between Startups and Blue Chips, by Dave Knox
In Predicting The Turn, Dave Knox discusses the new high-stakes game of business between disruptive startups and Blue Chip companies, teaching readers how to foresee the future of their industry.
$28.00
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Critical Connections by Evan Leepson
Critical Connections by Evan Leepson
The Step-by-Step Guide to Transform Your Business Through Referral Marketing
$34.50
How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton
How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton
Using Journey Mapping to Drive Customer-Focused Change, Second Edition
$42.00 $32.00 text_stars
Hustle, by Bonnie Ulman and Sal Kibler
Hustle, by Bonnie Ulman and Sal Kibler
Marketing to Women in the Post-Recession World
$24.95
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The Art of Strategic Listening by Robert Berkman
The Art of Strategic Listening by Robert Berkman
Finding Market Intelligence through Blogs and Other Social Media
$39.95
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Latest Products
Mr. Online's Playbook by Jeff Walkowski
Mr. Online's Playbook by Jeff Walkowski
125 Pro Tips for Online Qualitative Research Projects
$30.00 $26.00
Let Me Explain Black Again, by Pepper Miller
Let Me Explain Black Again, by Pepper Miller
Exploring Blind Spots and Black Insights for Marketing & Understanding Black Culture and Perspectives
$29.95 $24.95 text_stars
Tell Me More About That by Rob Volpe
Tell Me More About That by Rob Volpe
Solving the Empathy Crisis One Conversation at a Time
$24.95
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Different Rules, by Chris Wirthwein
Different Rules, by Chris Wirthwein
The B2B Marketer's Guide to Product Differentiation
$28.00 $24.95 text_stars
How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton
How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton
Using Journey Mapping to Drive Customer-Focused Change, Second Edition
$42.00 $32.00 text_stars
In Your Car by Kelley Styring
In Your Car by Kelley Styring
A Road Trip through the American Automobile
$29.95
In Your Purse by Kelley Styring
In Your Purse by Kelley Styring
An Archaeeology of the American Handbag
$29.95
Digital Transformation: The Infinite Loop by Paul Miser
Digital Transformation: The Infinite Loop by Paul Miser
Building Experience Brands for the Journey Economy
$28.00 $24.95 text_stars
Sell Naked: And Other Advice for Growing and Managing Services Firms by Ryan Frederick
Sell Naked: And Other Advice for Growing and Managing Services Firms by Ryan Frederick
If you’re a professional who plies a craft or skill, be it legal, accounting, advising, design, programming, or any from a long list of business services, and you’re thinking about starting or trying to grow a services firm, this book is for you!
$30.00 $24.95 text_stars