Call us today: 607-275-8100

Authors
Shopping Cart
0 items
Market Research Companies

Welcome to Paramount Books

Predicting The Turn is your rule book for the new game of high-stakes business.

Learn why SMALL is the BIG story in retail and how to make your shop POP!

Read PMP's author blog updates
 
 

Featured Products
Market Researchers'  Top Picks
Market Researchers' Top Picks
Guidebooks for innovative, efficient, and effective marketing research
$93.85
Marketing to PrimeTime Women by Marti Barletta
Marketing to PrimeTime Women by Marti Barletta
How to Attract, Convert, and Keep Boomer Big Spenders
$28.00
text_stars
The Grandparent Economy by Lori K. Bitter
The Grandparent Economy by Lori K. Bitter
How Baby Boomers Are Bridging the Generation Gap in today's economy
$34.95 $28.00 text_stars
I F**king Love That Company by Bayard Winthrop
I F**king Love That Company by Bayard Winthrop
How a New Generation of Brand Builders is Defining the Post-Amazon World
$19.95
text_stars
BrandAbout by Andrea Syverson
BrandAbout by Andrea Syverson
A Seriously Playful Approach for Passionate Brand-Builders and Merchants
$28.00 $24.95 text_stars
Divided We Stand: Racism in America from Jamestown to Trump by David R. Morse
Divided We Stand: Racism in America from Jamestown to Trump by David R. Morse
A guide written to help students of U.S. history, political science, ethnic studies, and labor relations understand the many complex layers of discrimination and racism throughout U.S. history
$39.95 $29.95 text_stars
Quirk's Case Studies in Marketing Research: B2B
Quirk's Case Studies in Marketing Research: B2B
Business-to-Business case studies
$34.95 $29.95
The Advertising On-Ramp by Belle Frank
The Advertising On-Ramp by Belle Frank
Tips on how to get Your First Advertising Job
$19.95
text_stars
What Do HENRYs Want? by Pam Danziger
What Do HENRYs Want? by Pam Danziger
Reaching the Most Important Affluent Demographic — High-Earners-Not-Rich-Yet
$14.95
Latest Products
Divided We Stand: Racism in America from Jamestown to Trump by David R. Morse
Divided We Stand: Racism in America from Jamestown to Trump by David R. Morse
A guide written to help students of U.S. history, political science, ethnic studies, and labor relations understand the many complex layers of discrimination and racism throughout U.S. history
$39.95 $29.95 text_stars
Special Offer! Two Must Reads for 2017
Special Offer! Two Must Reads for 2017

$56.00 $39.20
Hit Makers by Derek Thompson
Hit Makers by Derek Thompson
The Science of Popularity in an Age of Distraction
$28.00
text_stars
Home for HENRYs: Meet the New Customers Home Décor by Pam Danziger
Home for HENRYs: Meet the New Customers Home Décor by Pam Danziger
Meet the New Customers Home Décor Marketers are Searching For: High-Earners-Not-Rich-Yet
$35.00 $28.00 text_stars
Predicting the Turn: The High Stakes Game of Business Between Startups and Blue Chips, by Dave Knox
Predicting the Turn: The High Stakes Game of Business Between Startups and Blue Chips, by Dave Knox
In Predicting The Turn, Dave Knox discusses the new high-stakes game of business between disruptive startups and Blue Chip companies, teaching readers how to foresee the future of their industry.
$28.00 $26.00 text_stars
Pam Danziger on Retail Trends
Pam Danziger on Retail Trends
Expert Pam Danziger discusses retail trends in the luxury market and for independent shop owners
$38.00
Before Jackie -- Student Edition
Before Jackie -- Student Edition
The Negro Leagues, Civil Rights and the American Dream: A Social, Economic and Political History of the Negro Leagues Era for Teachers of Social Studies and American History
$19.95
Connecting with Affluent Consumers (Two books)
Connecting with Affluent Consumers (Two books)
How to sell to Affluent Women and connect with High-Earning households
$20.00
We are Many, We are One: Neo-Tribes and Tribal Analytics in 21st Century America by John Zogby
We are Many, We are One: Neo-Tribes and Tribal Analytics in 21st Century America by John Zogby
This book offers a framework to help you understand and predict human behavior in a world connected less by geography and demographics, and more by shared interests and social media.
$24.95
text_stars