|
 Interactive Catalog
|
Our Mission to You
We are dedicated to bringing the best marketing books to your attention, and then getting them to your desk quickly.
What makes a PMP book unique?
Our books are designed so you can extract a large amount of information in a short period of time. We believe you should learn something every time you open one of our books - whether you have 5 minutes or 2 hours to spend. The books we publish have many charts, tables and margin notes. They are well organized with a good table of contents and a thorough index.
Good information can easily get buried within the pages of a manuscript. We want you to be able to locate important pieces of information quickly when you need it. And finally, a good presentation helps you remember what you've read, that means you look smart when you share them with others!
About Us
We have collectively been in the publishing business for nearly 40 years. From writing and producing business magazines and international newsletters to publishing marketing books, we understand the importance of gathering reliable data, finding new perspectives and generating actionable ideas.
Founded in 1999 by Doris Walsh and Jim Madden, PMP is located in Ithaca, NY, in the Finger Lakes region of New York State. Besides being home to Cornell University and Ithaca College, Ithaca is situated at the foot of Cayuga Lake, the longest of the Finger Lakes. For Doris that means sailing with her husband when she's not editing books, talking with new authors and taking orders over the phone. When Jim is relaxing, he can be found mountain biking in the 'hills' of the Finger Lakes, following the dirt trails of the state forests. Also, an editor of books, Jim works in tandem with Doris on planning, working with authors, identifying key topics and serving customers.
About You
We are committed to giving you the best possible level of service and want you to be completely satisfied with every publication you purchase from us. If you are not satisfied, we want to hear from you so we can address the problem. We offer a money-back guarantee if any of our publications fail to meet your expectations.
If we do something right, we'd like to hear about that too. Talking with our customers often generates new ideas for new books. It also helps us better understand and identify emerging marketing trends and issues affecting you and your work.
Drop us a line, e-mail or call anytime, for any reason. we can be reached at: editors@paramountbooks.com;
or call us at 888-787-8100 or 607-275-8100, 950 Danby Road, Suite 136, Ithaca,
NY 14850
Press Releases
Our authors are noted speakers and experts in their respective fields. Often they are called upon for press interviews.
· Moderating to the Max, A Full-Tilt Guide to Creative Insightful Focus Groups and In-depth Interviews, published August 2003
· After 50: How the Baby Boom Will Redefine the Mature Market, published August 2003
· A Knight's Code of Business, How to Achieve Character and Competence in the Corporate World, published January 2003
· Marketing to American Latinos, Part 2, A Guide to the In-Culture Approach, published September 2002
· Why People Buy Things They Don't Need, published July 2002
· India Business, published June 2002
· Marketing Insights to Help Your Business Grow, published May 2002
Have an interesting book idea? Here are our author
guidelines.
|
|
