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Featured Products
![]() Sell Naked: And Other Advice for Growing and Managing Services Firms by Ryan Frederick If you’re a professional who plies a craft or skill, be it legal, accounting, advising, design, programming, or any from a long list of business services, and you’re thinking about starting or trying to grow a services firm, this book is for you! $30.00 $26.00
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![]() Marketing to Women by Marti Barletta How to Increase Your Share of the World's Largest Market $28.00 |
![]() Moderating to the Max (paperback edition) by Jean Bystedt, Siri Lynn, and Deborah Potts A full-tilt guide to creative, insightful focus groups and depth interviews $34.95 $24.95
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![]() Women, Wealth & Giving The Virtuous Legacy of the Boom Generation $49.95 |
![]() Refocusing Focus Groups: A Practical Guide by Robert Morais A quick, but seriously helpful guide to the best practices for planning, designing, conducting, and interpreting focus groups that draws upon techniques from psychology and anthropology. $19.95
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![]() Black STILL Matters in Marketing: Why Increasing Your Cultural IQ about Black America is Critical to Your Business and Your Brand, by Pepper Miller Learn what makes the Black market unique, why marketers should care, and how you can effectively connect with Black Americans. $34.95
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![]() Outsmart the MBA Clones by Dan Herman, PhD The Alternative Guide to Competitive Strategy, Marketing, and Branding $34.95 |
![]() Marketing to PrimeTime Women by Marti Barletta How to Attract, Convert, and Keep Boomer Big Spenders $28.00
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![]() Predicting the Turn (audio version) In Predicting The Turn, Dave Knox discusses the new high-stakes game of business between disruptive startups and Blue Chip companies, teaching readers how to foresee the future of their industry. $24.95 |
Latest Products
![]() Polycultural Intelligence: Eight Rules for Connecting with Generation Alpha, by David R. Morse Understanding Generation Alpha and how this cohort of kids will reshape America $34.95 $29.95 |
![]() Prepare to Tack Lessons for Managing a Growing Business—A Leadership Story by Brian O"Riordan $24.95
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![]() More Than Just Interesting by Elizabeth Knox Oates How to Build an Insights Function for Impact $24.95
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![]() Mr. Online's Playbook by Jeff Walkowski 125 Pro Tips for Online Qualitative Research Projects $30.00 $19.95 |
![]() Let Me Explain Black Again, by Pepper Miller Exploring Blind Spots and Black Insights for Marketing & Understanding Black Culture and Perspectives $29.95
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![]() Tell Me More About That by Rob Volpe Solving the Empathy Crisis One Conversation at a Time $24.95
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![]() Different Rules, by Chris Wirthwein The B2B Marketer's Guide to Product Differentiation $28.00
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![]() How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton Using Journey Mapping to Drive Customer-Focused Change, Second Edition $42.00 $32.00
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![]() In Your Car by Kelley Styring A Road Trip through the American Automobile $29.95 |










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