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Home for HENRYs: Meet the New Customers Home Décor by Pam Danziger
Home for HENRYs: Meet the New Customers Home Décor by Pam Danziger
Meet the New Customers Home Décor Marketers are Searching For: High-Earners-Not-Rich-Yet
$35.00 $19.95 5 out of 5 Stars!
Meet the HENRYs: The Millennials That Matter Most for Luxury Brands, by Pamela N. Danziger
Meet the HENRYs: The Millennials That Matter Most for Luxury Brands, by Pamela N. Danziger
Retail expert Pam Danziger examines trends and profiles emerging disruptive brands that millennial HENRYs are drawn to, and she explains how many of these innovative brands are setting themselves apart from the traditional top-tier luxury brands.
$34.95 $24.95 5 out of 5 Stars!
Bleed a Creed: How to Create and Activate a Powerful Brand Purpose, by Matt Carcieri with Foreword by Jim Stengel
Bleed a Creed: How to Create and Activate a Powerful Brand Purpose, by Matt Carcieri with Foreword by Jim Stengel
This book’s seven instructive chapters will help discover your organization's point of view, and how to craft a creed that will engage your organization in making purpose your enterprise’s North Star.
$30.00 $24.95 5 out of 5 Stars!
Mastering Focus Groups and Depth Interviews by Roger Straus
Mastering Focus Groups and Depth Interviews by Roger Straus
A Practiioner’s Guide for Moderators and Interviewers
$28.00 $24.95 5 out of 5 Stars!
The Political Life and Times of Matilda Joslyn Gage, by Mary E. Corey
The Political Life and Times of Matilda Joslyn Gage, by Mary E. Corey
Gage’s greatest contribution to the women’s movement rests on her scholarship, based on careful research. Today we can assess her as an historian, a pioneering scholar of women’s history and the world history movement.
$26.00 $19.95 5 out of 5 Stars!
The Complete Guide to Writing Questionnaires by David Harris
The Complete Guide to Writing Questionnaires by David Harris
How to Get Better Information for Better Decisions
$54.00 $43.00 5 out of 5 Stars!
Marketing to American Latinos Part 1 by Isabel Valdes
Marketing to American Latinos Part 1 by Isabel Valdes
How to market to Hispanics using an in-culture approach, part one of two parts
$29.95 $19.95
Marketing to American Latinos Part 2 by Isabel Valdes
Marketing to American Latinos Part 2 by Isabel Valdes
How to market to Hispanics using the in-culture approach, part 2 of 2 parts
$54.95 $29.95
What Kids Buy and Why
What Kids Buy and Why
The Psychology of Marketing to Kids
$30.00 $15.00
Branded Male
Branded Male
Marketing to Men
$39.95 $29.95
The Blockbuster Toy
The Blockbuster Toy
A great source for anyone who wants to understand how toys make their special impact on child development
$24.00 $9.95
Women, Wealth & Giving
Women, Wealth & Giving
The Virtuous Legacy of the Boom Generation
$49.95 $29.95