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Featured Products
 Marketing to Hispanics A strategic approach to assessing and planning your Hispanic initiative $24.00 |
 Latino Link by Joe Kutchera Building Brands Online with Hispanic Communities and Content $34.95 
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 Custom Surveys Within Your Budget by Brian Cooper and Maria Phillips Maximizing Profits Through Effective Online Research Design $34.95
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 Black STILL Matters in Marketing (audio version) Learn what makes the Black market unique, why marketers should care, and how you can effectively connect with Black Americans. $32.99 |
 Marketing to Gen Z by Jeff Fromm and Angie Read The Rules for Reaching This Vast--and Very Different--Generation of Influencers $24.95 |
 Dive In (audio version) Springboard into the Profitability, Productivity, and Potential of the Special Needs Workforce $29.99 |
 Meet the HENRYs: The Millennials That Matter Most for Luxury Brands, by Pamela N. Danziger Retail expert Pam Danziger examines trends and profiles emerging disruptive brands that millennial HENRYs are drawn to, and she explains how many of these innovative brands are setting themselves apart from the traditional top-tier luxury brands. $34.95
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 The 85% Niche by Miriam Muley The Power of Women of All Colors, Latina, Black, and Asian $39.95
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 Starting with the Shopper by Scott Young Trends in technology to learn more about shopper behavior, plus insights in how packaging works to attract consumers $39.95 |
Latest Products
 Polycultural Intelligence: Eight Rules for Connecting with Generation Alpha, by David R. Morse Understanding Generation Alpha and how this cohort of kids will reshape America $34.95 $24.95 |
 Prepare to Tack Lessons for Managing a Growing Business—A Leadership Story by Brian O"Riordan $24.95
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 More Than Just Interesting by Elizabeth Knox Oates How to Build an Insights Function for Impact $24.95
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 Mr. Online's Playbook by Jeff Walkowski 125 Pro Tips for Online Qualitative Research Projects $30.00 $19.95 |
 Let Me Explain Black Again, by Pepper Miller Exploring Blind Spots and Black Insights for Marketing & Understanding Black Culture and Perspectives $29.95 $24.95
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 Tell Me More About That by Rob Volpe Solving the Empathy Crisis One Conversation at a Time $24.95
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 Different Rules, by Chris Wirthwein The B2B Marketer's Guide to Product Differentiation $28.00
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 How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton Using Journey Mapping to Drive Customer-Focused Change, Second Edition $42.00 $32.00
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 In Your Car by Kelley Styring A Road Trip through the American Automobile $29.95 |
