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Featured Products
![]() Qual-Online The Essential Guide by Jennifer Dale and Susan Abbott What Every Researcher Needs to Know about Conducting and Moderating Interviews via the web $29.95
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![]() É-X-I-T-O by Joe Kutcher, Hilda Garcia, and Alonso Fernandez (in Spanish) Su Estrategia de Marketing en 5 Pasos (Your Marketing Strategy in 5 steps) $22.00
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![]() The Art of Strategic Listening by Robert Berkman Finding Market Intelligence through Blogs and Other Social Media $39.95
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![]() Black STILL Matters in Marketing (audio version) Learn what makes the Black market unique, why marketers should care, and how you can effectively connect with Black Americans. $32.99 |
![]() Starting with the Shopper by Scott Young Trends in technology to learn more about shopper behavior, plus insights in how packaging works to attract consumers $39.95 |
![]() Brand Busters by Chris Wirthwein 7 Commons Mistakes Marketers Make: Lessons from the world of technical and scientific products $24.95
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![]() Shopping Behavior in Asia by Laurent Sausset What Retailers Need to Know for Success in the Far East $34.95 |
![]() Marketing to Women by Marti Barletta How to Increase Your Share of the World's Largest Market $28.00 |
![]() A Nation of Numbers The Development of Marketing Research in America $49.95
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Latest Products
![]() Polycultural Intelligence: Eight Rules for Connecting with Generation Alpha, by David R. Morse Understanding Generation Alpha and how this cohort of kids will reshape America $34.95 $24.95
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![]() Prepare to Tack Lessons for Managing a Growing Business—A Leadership Story by Brian O"Riordan $24.95
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![]() More Than Just Interesting by Elizabeth Knox Oates How to Build an Insights Function for Impact $24.95
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![]() Mr. Online's Playbook by Jeff Walkowski 125 Pro Tips for Online Qualitative Research Projects $30.00 $19.95 |
![]() Let Me Explain Black Again, by Pepper Miller Exploring Blind Spots and Black Insights for Marketing & Understanding Black Culture and Perspectives $29.95 $24.95
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![]() Tell Me More About That by Rob Volpe Solving the Empathy Crisis One Conversation at a Time $24.95
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![]() Different Rules, by Chris Wirthwein The B2B Marketer's Guide to Product Differentiation $28.00
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![]() How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton Using Journey Mapping to Drive Customer-Focused Change, Second Edition $42.00 $32.00
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![]() In Your Car by Kelley Styring A Road Trip through the American Automobile $29.95 |










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