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Featured Products
![]() Qual-Online The Essential Guide by Jennifer Dale and Susan Abbott What Every Researcher Needs to Know about Conducting and Moderating Interviews via the web $29.95 ![]() |
![]() How Hard Is It to Be Your Customer, by Jim Tincher and Nicole Newton To deliver the best customer experience, you must know everything your customers experience, and that starts with creating a customer journey map. This book guides you through the process of creating and using journey maps. $39.95 ![]() |
![]() Stir It Up! by Laurie Tema-Lyn Fresh ideas for exercises to use with focus groups, and meeting facilitation $24.95 ![]() |
![]() Different Rules, by Chris Wirthwein The B2B Marketer's Guide to Product Differentiation $28.00 ![]() |
![]() Predicting the Turn (audio version) In Predicting The Turn, Dave Knox discusses the new high-stakes game of business between disruptive startups and Blue Chip companies, teaching readers how to foresee the future of their industry. $24.95 |
![]() The Founder's Manual by Ryan Frederick A Guidebook for Becoming a Successful Entrepreneur $26.00 $19.95 ![]() |
![]() Crisis Communications in the 24/7 Social Media World by Bill Walker A Guidebook for CEOs and Public Relations Professionals, don't wait until the crisis happens $29.95 ![]() |
![]() Digital Context 2.0 Seven Lessons in Business Strategy, Consumer Behavior, and The Internet of Things $14.95 ![]() |
![]() Quirk's Case Studies in Marketing Research: B2B Business-to-Business case studies $34.95 |
Latest Products
![]() Prepare to Tack Lessons for Managing a Growing Business—A Leadership Story by Brian O"Riordan $24.95 ![]() |
![]() More Than Just Interesting by Elizabeth Knox Oates How to Build an Insights Function for Impact $24.95 ![]() |
![]() Mr. Online's Playbook by Jeff Walkowski 125 Pro Tips for Online Qualitative Research Projects $30.00 $19.95 |
![]() Let Me Explain Black Again, by Pepper Miller Exploring Blind Spots and Black Insights for Marketing & Understanding Black Culture and Perspectives $29.95 $24.95 ![]() |
![]() Tell Me More About That by Rob Volpe Solving the Empathy Crisis One Conversation at a Time $24.95 ![]() |
![]() Different Rules, by Chris Wirthwein The B2B Marketer's Guide to Product Differentiation $28.00 ![]() |
![]() How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton Using Journey Mapping to Drive Customer-Focused Change, Second Edition $42.00 ![]() |
![]() In Your Car by Kelley Styring A Road Trip through the American Automobile $29.95 |
![]() In Your Purse by Kelley Styring An Archaeeology of the American Handbag $29.95 |