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Featured Products
 Multicultural Intelligence (audio version) Eight Make-or-Break Rules for Marketing to Race, Ethnicity, and Sexual Orientation Updated and Revised 2nd Edition $37.99 |
 Digital Transformation: The Infinite Loop by Paul Miser Building Experience Brands for the Journey Economy $28.00 
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 Shopping Behavior in Asia by Laurent Sausset What Retailers Need to Know for Success in the Far East $34.95 |
 RFID Improving the Customer Experience by Mickey Brazeal One-to-One Marketing in Real Time $39.95
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 Why People Buy Things They Don't Need by Pamela Danziger Revised edition: If consumer spending is the engine of the economy, discretionary spending is the gas $34.95 |
 Home for HENRYs: Meet the New Customers Home Décor by Pam Danziger Meet the New Customers Home Décor Marketers are Searching For: High-Earners-Not-Rich-Yet $35.00
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 Tell Me More About That by Rob Volpe Solving the Empathy Crisis One Conversation at a Time $24.95
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 WIN! the Hispanic Market by M. Isabel Valdes Strategies for Business Growth $39.95 $24.95
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 Refocusing Focus Groups: A Practical Guide by Robert Morais A quick, but seriously helpful guide to the best practices for planning, designing, conducting, and interpreting focus groups that draws upon techniques from psychology and anthropology. $19.95
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Latest Products
 Prepare to Tack Lessons for Managing a Growing Business—A Leadership Story by Brian O"Riordan $24.95
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 More Than Just Interesting by Elizabeth Knox Oates How to Build an Insights Function for Impact $24.95
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 Mr. Online's Playbook by Jeff Walkowski 125 Pro Tips for Online Qualitative Research Projects $30.00 $19.95 |
 Let Me Explain Black Again, by Pepper Miller Exploring Blind Spots and Black Insights for Marketing & Understanding Black Culture and Perspectives $29.95 $24.95
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Tell Me More About That by Rob Volpe Solving the Empathy Crisis One Conversation at a Time $24.95
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 Different Rules, by Chris Wirthwein The B2B Marketer's Guide to Product Differentiation $28.00
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 How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton Using Journey Mapping to Drive Customer-Focused Change, Second Edition $42.00
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 In Your Car by Kelley Styring A Road Trip through the American Automobile $29.95 |
 In Your Purse by Kelley Styring An Archaeeology of the American Handbag $29.95 |
