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Featured Products
 A Nation of Numbers The Development of Marketing Research in America $49.95 
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 Marketing to Hispanics A strategic approach to assessing and planning your Hispanic initiative $24.00 |
 Market Researchers' Top Picks Guidebooks for innovative, efficient, and effective marketing research $93.85 |
 Using Choice Modeling to Supercharge Your Business by Chris Diener Know What Your Customers Want, Know What You Can Do About It $34.95
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 The Art of Strategic Listening by Robert Berkman Finding Market Intelligence through Blogs and Other Social Media $39.95
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 A Little Less Conversation by Tom Asacker how today's brands find ways to connect with customers despite the noisy advertising world $19.95
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 Multicultural Intelligence by David Morse Eight Make-or-Break Rules for Marketing to Race, Ethnicity, and Sexual Orientation $37.50
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 Qual-Online The Essential Guide by Jennifer Dale and Susan Abbott What Every Researcher Needs to Know about Conducting and Moderating Interviews via the web $29.95
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 Stir It Up! by Laurie Tema-Lyn Fresh ideas for exercises to use with focus groups, and meeting facilitation $24.95
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Latest Products
 Prepare to Tack Lessons for Managing a Growing Business—A Leadership Story by Brian O"Riordan $24.95 $19.95
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 More Than Just Interesting by Elizabeth Knox Oates How to Build an Insights Function for Impact $24.95
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 Mr. Online's Playbook by Jeff Walkowski 125 Pro Tips for Online Qualitative Research Projects $30.00 $19.95 |
 Let Me Explain Black Again, by Pepper Miller Exploring Blind Spots and Black Insights for Marketing & Understanding Black Culture and Perspectives $29.95 $24.95
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 Tell Me More About That by Rob Volpe Solving the Empathy Crisis One Conversation at a Time $24.95
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 Different Rules, by Chris Wirthwein The B2B Marketer's Guide to Product Differentiation $28.00
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 How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton Using Journey Mapping to Drive Customer-Focused Change, Second Edition $42.00
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 In Your Car by Kelley Styring A Road Trip through the American Automobile $29.95 |
 In Your Purse by Kelley Styring An Archaeeology of the American Handbag $29.95 |
