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Featured Products
 Innovation Myths and Mythstakes (mistakes) by Tim Coffey, Dave Siegel, and Mark Smith How to develop a winning new product innovation program. $39.95 
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 Outsmart the MBA Clones by Dan Herman, PhD The Alternative Guide to Competitive Strategy, Marketing, and Branding $34.95 |
 Critical Connections by Evan Leepson The Step-by-Step Guide to Transform Your Business Through Referral Marketing $34.50 |
 Quirk's Case Studies in Marketing Research: B2B Business-to-Business case studies $34.95 |
 BrandAbout by Andrea Syverson A Seriously Playful Approach for Passionate Brand-Builders and Merchants $28.00
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 Shops that POP! 7 Steps to Extraordinary Retail Success by Pam Danziger Discover 7 simple steps to transform your store from ordinary to extraordinary and learn from 17 of the nation’s best specialty retailers about what makes their shops POP! $28.00 $19.95
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 Marketing to Hispanics A strategic approach to assessing and planning your Hispanic initiative $24.00 |
 Hustle, by Bonnie Ulman and Sal Kibler Marketing to Women in the Post-Recession World $24.95
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 Under the Influence by Erin O. Patton Tracing the Hip-Hop Generation's Impact on Brands, Sports, & Pop Culture $28.00
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Latest Products
 Prepare to Tack Lessons for Managing a Growing Business—A Leadership Story by Brian O"Riordan $24.95 $19.95
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 More Than Just Interesting by Elizabeth Knox Oates How to Build an Insights Function for Impact $24.95
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 Mr. Online's Playbook by Jeff Walkowski 125 Pro Tips for Online Qualitative Research Projects $30.00 $19.95 |
 Let Me Explain Black Again, by Pepper Miller Exploring Blind Spots and Black Insights for Marketing & Understanding Black Culture and Perspectives $29.95 $24.95
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 Tell Me More About That by Rob Volpe Solving the Empathy Crisis One Conversation at a Time $24.95
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 Different Rules, by Chris Wirthwein The B2B Marketer's Guide to Product Differentiation $28.00
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 How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton Using Journey Mapping to Drive Customer-Focused Change, Second Edition $42.00
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 In Your Car by Kelley Styring A Road Trip through the American Automobile $29.95 |
 In Your Purse by Kelley Styring An Archaeeology of the American Handbag $29.95 |
