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Profit with Purpose
Profit with Purpose
A Marketer’s Guide to Delivering Purpose-Driven Campaigns to Multicultural Audiences
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Custom Surveys Within Your Budget
Custom Surveys Within Your Budget
Maximizing Profits Through Effective Online Research Design
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Latinization and the Latino Leader
Latinization and the Latino Leader
How to value, develop, and advance talented professionals
$28.00 $24.95 text_stars
What's Black About It?
What's Black About It?
Insights to Increase Your Share of a Changing African-American Market
$39.95 $29.95
A Little Less Conversation
A Little Less Conversation
Connecting with Customers in a Noisy World
$19.95
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Brand Busters
Brand Busters
7 Commons Mistakes Marketers Make: Lessons from the world of technical and scientific products
$24.95
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Using Choice Modeling to Supercharge Your Business
Using Choice Modeling to Supercharge Your Business
Know What Your Customers Want, Know What You Can Do About It
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ThinkAbout
ThinkAbout
77 Creative Prompts for Innovation
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Why People Buy Things They Don't Need
Why People Buy Things They Don't Need
Revised edition: If consumer spending is the engine of the economy, discretionary spending is the gas
$34.95 $24.95
Latest Products
Marketing to PrimeTime Women
Marketing to PrimeTime Women
How to Attract, Convert, and Keep Boomer Big Spenders
$28.00 $24.95 text_stars
The People Powered Brand
The People Powered Brand
A Blueprint for B2B Brand and Culture Transformation
$28.00 $24.95 text_stars
É-X-I-T-O
É-X-I-T-O
Su Estrategia de Marketing en 5 Pasos (Your Marketing Strategy in 5 steps)
$22.00
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Before Jackie
Before Jackie
The Negro Leagues, Civil Rights and the American Dream: A Social, Economic and Political History of the Negro Leagues Era for Teachers of Social Studies and American History
$34.95 $29.95 text_stars
Quirk's Case Studies in Marketing Research: B2B
Quirk's Case Studies in Marketing Research: B2B
Business-to-Business case studies
$34.95 $29.95
ThinkAbout
ThinkAbout
77 Creative Prompts for Innovation
$34.95 $28.00 text_stars
Digital Disruption
Digital Disruption
Unleashing the Next Wave of Innovation
$24.95
Crooked Stick Golf Club
Crooked Stick Golf Club
A story of the original masterpiece from America's first couple of golf, Pete and Alice Dye
$59.95 $49.95
Hustle
Hustle
Marketing to Women in the Post-Recession World
$24.95
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