Call us today: 607-275-8100

Authors
Shopping Cart
0 items

Welcome to Paramount Books

Learn why SMALL is the BIG story in retail and how to make your shop POP!

 

Read PMP's author blog updates

NOTE: This site contains links to Amazon Kindle editions of our books. Occasionally, PMP earns a few pennies when these links are used to make "qualifying purchases" from Amazon.

 

Featured Products
Opportunity Screams by Tom Asacker
Opportunity Screams by Tom Asacker
Unlocking Hearts and Minds in Today's Idea Economy
$19.95
text_stars
Marketing to Gen Z by Jeff Fromm and Angie Read
Marketing to Gen Z by Jeff Fromm and Angie Read
The Rules for Reaching This Vast--and Very Different--Generation of Influencers
$24.95 $14.97
The 85% Niche by Miriam Muley
The 85% Niche by Miriam Muley
The Power of Women of All Colors, Latina, Black, and Asian
$39.95
text_stars
Hispanic Customers for Life by Isabel Valdes
Hispanic Customers for Life by Isabel Valdes
A Fresh Look at Acculturation
$49.95
text_stars
Qual-Online The Essential Guide by Jennifer Dale and Susan Abbott
Qual-Online The Essential Guide by Jennifer Dale and Susan Abbott
What Every Researcher Needs to Know about Conducting and Moderating Interviews via the web
$29.95 $24.95 text_stars
Sell Naked: And Other Advice for Growing and Managing Services Firms by Ryan Frederick
Sell Naked: And Other Advice for Growing and Managing Services Firms by Ryan Frederick
If you’re a professional who plies a craft or skill, be it legal, accounting, advising, design, programming, or any from a long list of business services, and you’re thinking about starting or trying to grow a services firm, this book is for you!
$30.00 $24.95 text_stars
Starting with the Shopper by Scott Young
Starting with the Shopper by Scott Young
Trends in technology to learn more about shopper behavior, plus insights in how packaging works to attract consumers
$39.95
The Grandparent Economy by Lori K. Bitter
The Grandparent Economy by Lori K. Bitter
How Baby Boomers Are Bridging the Generation Gap in today's economy
$34.95 $24.95 text_stars
Mr. Online's Playbook by Jeff Walkowski
Mr. Online's Playbook by Jeff Walkowski
125 Pro Tips for Online Qualitative Research Projects
$30.00 $26.00
Latest Products
Mr. Online's Playbook by Jeff Walkowski
Mr. Online's Playbook by Jeff Walkowski
125 Pro Tips for Online Qualitative Research Projects
$30.00 $26.00
Let Me Explain Black Again, by Pepper Miller
Let Me Explain Black Again, by Pepper Miller
Exploring Blind Spots and Black Insights for Marketing & Understanding Black Culture and Perspectives
$29.95 $24.95 text_stars
Tell Me More About That by Rob Volpe
Tell Me More About That by Rob Volpe
Solving the Empathy Crisis One Conversation at a Time
$24.95
text_stars
Different Rules, by Chris Wirthwein
Different Rules, by Chris Wirthwein
The B2B Marketer's Guide to Product Differentiation
$28.00 $24.95 text_stars
How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton
How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton
Using Journey Mapping to Drive Customer-Focused Change, Second Edition
$42.00 $32.00 text_stars
In Your Car by Kelley Styring
In Your Car by Kelley Styring
A Road Trip through the American Automobile
$29.95
In Your Purse by Kelley Styring
In Your Purse by Kelley Styring
An Archaeeology of the American Handbag
$29.95
Digital Transformation: The Infinite Loop by Paul Miser
Digital Transformation: The Infinite Loop by Paul Miser
Building Experience Brands for the Journey Economy
$28.00 $24.95 text_stars
Sell Naked: And Other Advice for Growing and Managing Services Firms by Ryan Frederick
Sell Naked: And Other Advice for Growing and Managing Services Firms by Ryan Frederick
If you’re a professional who plies a craft or skill, be it legal, accounting, advising, design, programming, or any from a long list of business services, and you’re thinking about starting or trying to grow a services firm, this book is for you!
$30.00 $24.95 text_stars