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Starting with The Shopper

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February 23-24, 2015  in Brooklyn, New York

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Featured Products
Marketing to Women
Marketing to Women
How to Increase Your Share of the World's Largest Market
$28.00 $24.95
The Art of Strategic Interviewing
The Art of Strategic Interviewing
Good interviewing starts with skilled interviewers. Save money, morale, and heartache for both hiring managers and job candidates.
$19.95
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Crooked Stick Golf Club
Crooked Stick Golf Club
A story of the original masterpiece from America's first couple of golf, Pete and Alice Dye
$59.95 $49.95
Profit with Purpose
Profit with Purpose
A Marketer’s Guide to Delivering Purpose-Driven Campaigns to Multicultural Audiences
$34.95 $28.00 text_stars
Using Choice Modeling to Supercharge Your Business
Using Choice Modeling to Supercharge Your Business
Know What Your Customers Want, Know What You Can Do About It
$34.95 $29.95 text_stars
A Little Less Conversation
A Little Less Conversation
Connecting with Customers in a Noisy World
$19.95
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Moderating to the Max (paperback edition)
Moderating to the Max (paperback edition)
A full-tilt guide to in-depth to creative, insightful focus groups and depth interviews
$34.95 $28.00 text_stars
Brand Busters
Brand Busters
7 Commons Mistakes Marketers Make: Lessons from the world of technical and scientific products
$24.95
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The People Powered Brand
The People Powered Brand
A Blueprint for B2B Brand and Culture Transformation
$28.00 $24.95 text_stars
Latest Products
I F**king Love That Company
I F**king Love That Company
How a New Generation of Brand Builders is Defining the Post-Amazon World
$19.95
Secrets of a Master Moderator
Secrets of a Master Moderator
by Naomi Henderson, founder of RIVA
$30.00
Starting with the Shopper
Starting with the Shopper
Research Insights for Winning at Retail
$29.95
Qual-Online The Essential Guide
Qual-Online The Essential Guide
What Every Researcher Needs to Know about Conducting and Moderating Interviews via the web
$29.95 $27.50 text_stars
Selling to Affluent Women
Selling to Affluent Women
Face-to-Face with Today's Big Spenders
$19.95 $17.95
Crisis Communications in the 24/7 Social Media World
Crisis Communications in the 24/7 Social Media World
A Guidebook for CEOs and Public Relations Professionals
$29.95 $24.95 text_stars
The Prendismo Collection
The Prendismo Collection
Over 17,000 video clips on business, leadership and entrepreneurship from experts and thought leaders
$49.00
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Marketing to Women
Marketing to Women
How to Increase Your Share of the World's Largest Market
$28.00 $24.95
Marketing to PrimeTime Women
Marketing to PrimeTime Women
How to Attract, Convert, and Keep Boomer Big Spenders
$28.00 $24.95 text_stars