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Marketing to PrimeTime Women
Marketing to PrimeTime Women
How to Attract, Convert, and Keep Boomer Big Spenders
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Critical Connections
Critical Connections
The Step-by-Step Guide to Transform Your Business Through Referral Marketing
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Crooked Stick Golf Club
Crooked Stick Golf Club
A story of the original masterpiece from America's first couple of golf, Pete and Alice Dye
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A Little Less Conversation
A Little Less Conversation
Connecting with Customers in a Noisy World
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Women, Wealth & Giving
Women, Wealth & Giving
The Virtuous Legacy of the Boom Generation
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Qualitative Tips, Tricks, and Trends
Qualitative Tips, Tricks, and Trends
What Every Researcher Should Know
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The Art of Strategic Interviewing
The Art of Strategic Interviewing
Good interviewing starts with skilled interviewers. Save money, morale, and heartache for both hiring managers and job candidates.
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Multicultural Intelligence
Multicultural Intelligence
Eight Make-or-Break Rules for Marketing to Race, Ethnicity, and Sexual Orientation
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Marketing to Hispanics
Marketing to Hispanics
A strategic approach to assessing and planning your Hispanic initiative
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The Grandparent Economy
The Grandparent Economy
How Baby Boomers Are Bridging the Generation Gap
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Black STILL Matters in Marketing
Black STILL Matters in Marketing
Why Increasing Your Cultural IQ about Black America is Critical to Your Business and Your Brand
$29.95 $24.95
Critical Connections
Critical Connections
The Step-by-Step Guide to Transform Your Business Through Referral Marketing
$34.50 $28.00
A Job-Seeker's  Guide to Careers in Market Research
A Job-Seeker's Guide to Careers in Market Research
How to Decide if a Career in Market Research is Right for You
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A Nation of Numbers
A Nation of Numbers
The Development of Marketing Research in America
$49.95 $39.95 text_stars
The Complete Guide to Writing Questionnaires
The Complete Guide to Writing Questionnaires
How to Get Better Information for Better Decisions
$54.00 $37.50 text_stars
I F**king Love That Company
I F**king Love That Company
How a New Generation of Brand Builders is Defining the Post-Amazon World
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Secrets of a Master Moderator
Secrets of a Master Moderator
by Naomi Henderson, founder of RIVA
$30.00
Starting with the Shopper
Starting with the Shopper
Research Insights for Winning at Retail
$29.95