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Featured Products
 Why People Buy Things They Don't Need by Pamela Danziger Revised edition: If consumer spending is the engine of the economy, discretionary spending is the gas $34.95 |
 Opportunity Screams by Tom Asacker Unlocking Hearts and Minds in Today's Idea Economy $19.95 
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 Dive In (audio version) Springboard into the Profitability, Productivity, and Potential of the Special Needs Workforce $29.99 |
 Innovation Myths and Mythstakes (mistakes) by Tim Coffey, Dave Siegel, and Mark Smith How to develop a winning new product innovation program. $39.95
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 É-X-I-T-O by Joe Kutcher, Hilda Garcia, and Alonso Fernandez (in Spanish) Su Estrategia de Marketing en 5 Pasos (Your Marketing Strategy in 5 steps) $22.00
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 Secrets of a Master Moderator by Naomi Henderson by Naomi Henderson, founder of RIVA $49.95 $39.95
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 ThinkAbout by Andrea Syverson 77 Creative Prompts for Innovation $34.95
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 How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton Using Journey Mapping to Drive Customer-Focused Change, Second Edition $42.00
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 Qual-Online The Essential Guide by Jennifer Dale and Susan Abbott What Every Researcher Needs to Know about Conducting and Moderating Interviews via the web $29.95
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Latest Products
 Prepare to Tack Lessons for Managing a Growing Business—A Leadership Story by Brian O"Riordan $24.95 $19.95
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 More Than Just Interesting by Elizabeth Knox Oates How to Build an Insights Function for Impact $24.95
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 Mr. Online's Playbook by Jeff Walkowski 125 Pro Tips for Online Qualitative Research Projects $30.00 $19.95 |
 Let Me Explain Black Again, by Pepper Miller Exploring Blind Spots and Black Insights for Marketing & Understanding Black Culture and Perspectives $29.95
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 Tell Me More About That by Rob Volpe Solving the Empathy Crisis One Conversation at a Time $24.95
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 Different Rules, by Chris Wirthwein The B2B Marketer's Guide to Product Differentiation $28.00
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| How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton Using Journey Mapping to Drive Customer-Focused Change, Second Edition $42.00
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 In Your Car by Kelley Styring A Road Trip through the American Automobile $29.95 |
 In Your Purse by Kelley Styring An Archaeeology of the American Handbag $29.95 |
