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Featured Products
![]() Secrets of a Master Moderator by Naomi Henderson by Naomi Henderson, founder of RIVA $49.95 $39.95
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![]() Crisis Communications in the 24/7 Social Media World by Bill Walker A Guidebook for CEOs and Public Relations Professionals, don't wait until the crisis happens $29.95 $24.95
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![]() A Little Less Conversation by Tom Asacker how today's brands find ways to connect with customers despite the noisy advertising world $19.95
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![]() Refocusing Focus Groups: A Practical Guide by Robert Morais A quick, but seriously helpful guide to the best practices for planning, designing, conducting, and interpreting focus groups that draws upon techniques from psychology and anthropology. $19.95
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![]() Stir It Up! by Laurie Tema-Lyn Fresh ideas for exercises to use with focus groups, and meeting facilitation $24.95
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![]() Quirk's Case Studies In Marketing Research: Health Care $34.95 |
![]() Using Choice Modeling to Supercharge Your Business by Chris Diener Know What Your Customers Want, Know What You Can Do About It $34.95
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![]() Hustle, by Bonnie Ulman and Sal Kibler Marketing to Women in the Post-Recession World $24.95
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![]() Multicultural Intelligence 2nd Edition by David R. Morse Eight Make-or-Break Rules for Marketing to Race, Ethnicity, and Sexual Orientation Updated and Revised 2nd Edition $34.95 $29.95 |
Latest Products
![]() Polycultural Intelligence: Eight Rules for Connecting with Generation Alpha, by David R. Morse Understanding Generation Alpha and how this cohort of kids will reshape America $34.95 $29.95 |
![]() Prepare to Tack Lessons for Managing a Growing Business—A Leadership Story by Brian O"Riordan $24.95
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![]() More Than Just Interesting by Elizabeth Knox Oates How to Build an Insights Function for Impact $24.95
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![]() Mr. Online's Playbook by Jeff Walkowski 125 Pro Tips for Online Qualitative Research Projects $30.00 $19.95 |
![]() Let Me Explain Black Again, by Pepper Miller Exploring Blind Spots and Black Insights for Marketing & Understanding Black Culture and Perspectives $29.95
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![]() Tell Me More About That by Rob Volpe Solving the Empathy Crisis One Conversation at a Time $24.95
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![]() Different Rules, by Chris Wirthwein The B2B Marketer's Guide to Product Differentiation $28.00
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![]() How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton Using Journey Mapping to Drive Customer-Focused Change, Second Edition $42.00 $32.00
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![]() In Your Car by Kelley Styring A Road Trip through the American Automobile $29.95 |










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